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Analyze This! Google Analytics Explained

#182 | 20:39 |

Lab Rats

Monday August 3, 2009

Every day, people are visiting your web site, checking out your message. Perhaps sharing their find with a friend. Wouldn't it be nice to know where these people are coming from? How they heard about you? Which of your links they're clicking on? Then again, maybe you're

not getting anywhere near as much traffic as you'd like and you're wondering why

. Andy and Sean take a look at Google Analytics a free, full-featured web stat reporting service, and show how to integrate it into your web site to get

detailed reports about your site traffic

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Show Notes

Google Analytics - Internet-based information engine.

Learn more about making money with your website with

Google AdSense

at: google.com/adsense.

CPM = Cost Per Thousand (M is the Roman numeral for 1,000). The fee an advertiser pays per thousand ad impressions.

FAQ = Frequently Asked Questions. FAQ is a web document that answers common questions about a topic. See Andy's breakthrough article at: cyberwalker.com/article/97.

Traffic is classified as direct if there's no referrer (previously visited site) reported by the web browser.

Some good Google Analytics tutorials here: technologytips.com/analyticstutes.

Google defines it nicely: "Bounce rate is the percentage of single-page visits."

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