Ad:
Four Android activations every second, iOS pays better and opt-out of targeted ads plus the StumbleUpon app
#9 | 5:11 |
Wednesday April 20, 2011
Android Weekly
Wednesday April 20, 2011
Every second, 19 blog posts are created, 787 porn searches are enacted, 4.2 babies are born and four Android phones are activated. That's like one Android phone for every new baby, with an unfortunate two-tenths getting stuck with iOS... WE KID! (stats via So Many a Second).
Also, every second, an iOS developer is getting paid more than an Android developer. 11% more to be exact, making for a lot of no doubt miffed Android-only developers. It also likely makes multi-platform developers put more focus on their Apple apps.
Google's model for Android is very much ad-supported... which might explain why the method for opting-out of targeted ads (using your Device ID) is little publicized. We'll show you how in this episode.
Also, every second, an iOS developer is getting paid more than an Android developer. 11% more to be exact, making for a lot of no doubt miffed Android-only developers. It also likely makes multi-platform developers put more focus on their Apple apps.
Google's model for Android is very much ad-supported... which might explain why the method for opting-out of targeted ads (using your Device ID) is little publicized. We'll show you how in this episode.
Download this episode now
Mobile 
Quicktime 
Windows Media Subscribe to this show 
iTunes Show Notes
Android activations
Via: Google Activating 4 Android Devices Every Second
In the time it has taken me to read this sentence, 20 new Android phones have been activated. Android activations are coming at a pace of four every seconds. See that nifty graphic in the bottom corner of the screen? It's keeping track of the Android activations from the minute you hit play through to the end of this video. Keep an eye on that for some perspective on just what four activations every second really means.
Further put in perspective, that means Android could outpace the total number of iOS devices sold to-date in just one year.
While you don't tend to see people lining up for the privilege to purchase an Android device like people do in the iOS camp, they very clearly are purchasing, and purchasing in droves.
While Apple is still many developer's platform of choice (more on that in the next story), Android's viral spread would, in theory, change that too.
iOS pays better
Via: Study: Android = Ads. iPhone = Money.
Apple mobile developers make, on average, 11% more for their apps than Android developers do. While Android treats its developers better with less draconian rules for getting listed in the Market, it doesn't make things as easy for its customers. With an iOS device, you don't necessarily need a credit card to purchase apps or to make in-app purchases. Thanks to its impressive iPod legacy and iTunes gift cards becoming the new last minute gift of choice, you can find these little slices of capitalism anywhere. Apply the card to your iTunes account and subtract app and music purchases from your balance.
Contrast that with Android where you need to have a credit card on file in order to make any purchase at all.
Android offers ad-supported apps which resonate with tight-fisted users. Android also offers carrier billing with some carriers. This way, purchased apps show up on your monthly wireless bill. Apparently, that's not enough.
Don't be surprised if you start seeing Android gift cards popping up at retail outlets before too long.
Ad opt-out
Via: Google Gives Android Users the Option to Make AdMob Less 'Mob'
Speaking of ad-supported, a new update to the Android Market gives users a largely unpublicized way to opt out of targeted AdMob ads and Ads by Google advertisements.
You're not opting out of these ads but rather, you're opting out of supplying device information. As most of the ads being served are being served in apps as opposed to in the browser, traditional cookies don't work. Rather, your device ID is shared with ad servers to push targeted ads and to keep you from seeing the same ad time and time again. You can change your device ID at any time and Google assures it's an entirely anonymous piece of info.
By opting out, you'll no longer see targeted ads and you may end up seeing the ads over and over. If you're cool with that, go into the Market, choose Settings and uncheck the box for Receive interest-based ads.
Review of the Week:
StumbleUpon
Free app
Via: Google Activating 4 Android Devices Every Second
In the time it has taken me to read this sentence, 20 new Android phones have been activated. Android activations are coming at a pace of four every seconds. See that nifty graphic in the bottom corner of the screen? It's keeping track of the Android activations from the minute you hit play through to the end of this video. Keep an eye on that for some perspective on just what four activations every second really means.
Further put in perspective, that means Android could outpace the total number of iOS devices sold to-date in just one year.
While you don't tend to see people lining up for the privilege to purchase an Android device like people do in the iOS camp, they very clearly are purchasing, and purchasing in droves.
While Apple is still many developer's platform of choice (more on that in the next story), Android's viral spread would, in theory, change that too.
iOS pays better
Via: Study: Android = Ads. iPhone = Money.
Apple mobile developers make, on average, 11% more for their apps than Android developers do. While Android treats its developers better with less draconian rules for getting listed in the Market, it doesn't make things as easy for its customers. With an iOS device, you don't necessarily need a credit card to purchase apps or to make in-app purchases. Thanks to its impressive iPod legacy and iTunes gift cards becoming the new last minute gift of choice, you can find these little slices of capitalism anywhere. Apply the card to your iTunes account and subtract app and music purchases from your balance.
Contrast that with Android where you need to have a credit card on file in order to make any purchase at all.
Android offers ad-supported apps which resonate with tight-fisted users. Android also offers carrier billing with some carriers. This way, purchased apps show up on your monthly wireless bill. Apparently, that's not enough.
Don't be surprised if you start seeing Android gift cards popping up at retail outlets before too long.
Ad opt-out
Via: Google Gives Android Users the Option to Make AdMob Less 'Mob'
Speaking of ad-supported, a new update to the Android Market gives users a largely unpublicized way to opt out of targeted AdMob ads and Ads by Google advertisements.
You're not opting out of these ads but rather, you're opting out of supplying device information. As most of the ads being served are being served in apps as opposed to in the browser, traditional cookies don't work. Rather, your device ID is shared with ad servers to push targeted ads and to keep you from seeing the same ad time and time again. You can change your device ID at any time and Google assures it's an entirely anonymous piece of info.
By opting out, you'll no longer see targeted ads and you may end up seeing the ads over and over. If you're cool with that, go into the Market, choose Settings and uncheck the box for Receive interest-based ads.
Review of the Week:
StumbleUpon
Free app
App of the day
musiXmatch - lyrics plugin Android
Integrated with your favourite music app. More than 5m lyrics in your pocket!musiXmatch...
