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Three social media etiquette rules

#13 | 4:44 |

Status Update


Wednesday September 22, 2010
Everyone using social media has a motive. Whether it's pushing a product or service, keeping in touch with friends and family or promoting a band, company or personal brand. What separates social media socialites from bad is a little thing called etiquette. Jay Goldman explains how to push your product, service or self without annoying all and sundry in the process.

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Show Notes

Three rules for effective social media use.

1- Observe:

- Listen as much as you speak.

- Watch the way successful social media mavens interact and replicate their strategies.

2- Maintain the conversation:

- Consider social media an invite-only cocktail party and carry yourself with some decorum.

- Build relationships as opposed to numbers.

- Keep it conversational and everyone benefits.

3- Watch out for scams:

- There are no shortcuts: getting followers takes time.

- Focus on quality as opposed to quantity when it comes to followers and friends.

- Watch out for people and services that promise tons of followers in a short period of time.

Social etiquette quick tips:
Don't use direct message bots

- Don't fall into the trap of using these irritating auto-responders on your new followers. They suck!

Don't spam your followers

- Keep all your updates and messages relevant and valuable.

'Tis better to give than receive

- Don't just ask for stuff, offer stuff and only then ask.
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