Ad:
Using the Google AdWords reporting center
Pt. 10 of 12 | 3:14 |
Wednesday January 20, 2010
Google AdWords video tutorial series
Wednesday January 20, 2010
In the
Google AdWords interface
you can see how many impressions and clicks your ads are getting. However, to reallyoptimize your Google AdWords ads
, you'll need to dig into theGoogle AdWords analytics data
in the reporting center. Dave Collins digs into this data to get a good idea of how his ads are performing.Download this episode now
Quicktime Show Notes
- Sign into your Google Adwords account
- By clicking All online campaigns you can see all the information on your campaigns.
- If you click on a specific campaign you can see the specific information for each ad group within that campaign.
- You can drill down even further to specific ad groups.
- Click on the Reporting tab.
- Select Reports.
- Click create a new report.
- Select the report type you want.
- Once you've selected the type, you can choose the unit of time, date range, and if you want to see all campaigns or just specific ones.
- Under Advanced Settings you can personlize the reports to tailer them more to what you need.
- Under Templates, Scheduling and Email, you can you can name your report, save the report as a template.
- You can also schedule the report to run automatically.
- You can also have it sent to your e-mail address.
- Click on Create Report.
- Once the report is generated, click on the link for that report.
- You can export the report so you can share it as you need to.
Dave Collins is the founder of SoftwarePromotions. Shareware Promotions has been working in software marketing since 1997, and has a well-earned reputation for producing results.
- By clicking All online campaigns you can see all the information on your campaigns.
- If you click on a specific campaign you can see the specific information for each ad group within that campaign.
- You can drill down even further to specific ad groups.
- Click on the Reporting tab.
- Select Reports.
- Click create a new report.
- Select the report type you want.
- Once you've selected the type, you can choose the unit of time, date range, and if you want to see all campaigns or just specific ones.
- Under Advanced Settings you can personlize the reports to tailer them more to what you need.
- Under Templates, Scheduling and Email, you can you can name your report, save the report as a template.
- You can also schedule the report to run automatically.
- You can also have it sent to your e-mail address.
- Click on Create Report.
- Once the report is generated, click on the link for that report.
- You can export the report so you can share it as you need to.
Dave Collins is the founder of SoftwarePromotions. Shareware Promotions has been working in software marketing since 1997, and has a well-earned reputation for producing results.
App of the day
City Maps 2Go - Lite iPhone
Offline map app with one free download out of over 3,100 maps.
